Public & Media Relations
In many cases, government relations by itself cannot overcome every obstacle. Sometimes there is community opposition to a plan or media attention that must be balanced.

Our expertise in public affairs enables us to carry out our strategies by communicating with select groups of people. We know how to identify key groups, hear their concerns and respond with information and perspectives they may not have understood. We know how to formulate “win/win” strategies and solutions that can help build coalitions and partnerships instead of adversaries.

We offer a full range of public affairs solutions that help you identify your target audiences and craft an integrated communications program to ensure they understand how your issues affect their interests.

Our Public Affairs professionals utilize a comprehensive array of communications techniques, such as: Internal and External Communications, Community Relations, Media Relations, Crisis Management, News Monitoring and Response Preparation.

Community Relations
In a densely populated state such as ours, the impact of ignoring community concerns can result in costly delays, expensive lawsuits and even termination of an otherwise viable project. Whether designing or constructing a major project in New Jersey, the most overlooked ingredient for success is community relations.

Community relations is a process of identifying stakeholders, engaging them in a process and soliciting their support. Public Strategies Impact offers support to design and construction entities embarking on projects that will have significant impact on a community. Additionally, we provide support to local governments facing issues related to proposed state construction projects.

Supplementing a design or construction team with an experienced community relations staff that is trained to engage the public will ultimately save time, resources and allow the client to be viewed as accessible to the community.

PSI offers community relations support for a wide range of projects, including architectural and engineering projects, developers and builders, county and municipal government entities and school boards.